Discipline of Frontline Fundraising

Discipline of Frontline Fundraising is a practical training that builds the foundational elements of effective donor engagement. Whether participants are new to fundraising or seasoned professionals looking to recalibrate, the program creates alignment across teams and sharpens the core behaviors that significantly increase individual and organizational fundraising capacity.

A 10-month engagement cycle chart with four stages: Planning at month 1, Implementation at months 2-5, Mid-point Review at month 6, and Wrap and Next Steps at month 9. The chart features a green ribbon with dark blue pins marking stages.
It’s been transformative in building closer relationships with our partners, enabling us to secure higher-level gifts, and creating a shared language across our frontline teams. That has fundamentally changed both how we work together and the results we’re able to achieve.
— Dana Raftas, Associate Vice President, Institutional and Event Fundraising, Children’s Hospital of Philadelphia

Take your next steps towards positive change.