Transforming Fundraising at Mizzou
While launching a comprehensive, multi-billion-dollar campaign, the University of Missouri – Columbia Campus (Mizzou) partnered with Plus Delta Partners to transform their fundraising approach.
$4.6M
in new commitments raised
$42.2M
in gifts closed faster
20%
increase in fundraising
The challenge: When Mizzou decided to take its fundraising to the next level, it needed alignment at all levels of the organization.
Teaming up with Plus Delta, and with a shared vision for excellence and a commitment to making a big impact, Mizzou tackled multiple challenges at once, setting the stage for a remarkable journey. Mizzou adopted a shared language and methodology, strengthening its culture, empowering fundraisers to ask deeper questions, build stronger relationships, and secure more impactful gifts. This bold partnership demonstrates the power of a data-driven, disciplined approach to fundraising, setting a new standard for excellence in philanthropy.
The Work
Mizzou launched four cohorts of the Discipline of Frontline Fundraising program, serving experienced fundraisers and managers alike. Managers then completed the five-month Management of Frontline Fundraising program to strengthen coaching, accountability, and team productivity.
Chancellor Mun Y. Choi engaged in individual coaching with senior Advancement leaders and their Plus Delta Partners consultant, while deans and their fundraising partners participated in the Advancement Partners Program, to build leadership and philanthropic growth.
University leaders described the program as a practical playbook that sharpened strategy, structure, and fundraising effectiveness.
The Impact
Today, Mizzou's fundraising culture has shifted, embracing a shared language and methodology that has become an integral part of their DNA, driving success and excellence in fundraising.
Plus Delta and Mizzou continue to work together on additional Management of Frontline Fundraising, Advancement Partners Program, and Discipline of Frontline Fundraising cohorts, and topical workshops for the entire advancement team - including Becoming a Manager Bootcamp, Qualification Day Challenge, and Receiving and Delivering Feedback.